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Buzz-worthy Strategies for Small Businesses, Self-Starters and Associations.

Emily Byrne Emily Byrne

Stop Guessing, Start Connecting: The Power of Defining Your Target Audience

In today’s busy landscape, businesses are competing not just for sales, but for attention. Everywhere they look, consumers are bombarded with ads, social media content, and brand messaging from a variety of sources. So, how can you cut through all the noise? Simple – know your audience better than anyone else does.

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Melissa Vanderfluit Melissa Vanderfluit

Making a Buzz at Tradeshows and Events

In today's digital jungle, where screens rule and algorithms dictate, there's this old-school magic that never gets old: events and tradeshows. These gatherings, both online and in the real world, give small businesses the chance to connect, charm, and conquer in ways that online chats just can't match. But hey, hold your horses – before you dive into the wild world of events, let's chat about how to prep like a pro for maximum awesomeness.

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Melissa Vanderfluit Melissa Vanderfluit

What is CASL and what does it mean for your business’s email marketing strategy?

In today's digital age, getting your small business on the first page of Google search results is akin to finding the elusive pot of gold at the end of a rainbow. But fear not, for there are concrete steps you can take to boost your online visibility and catapult your business to the top. In this blog post, we'll unveil the secrets of Google domination and help you climb the search result ladder, step by step!

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Melissa Vanderfluit Melissa Vanderfluit

How Does A Small Business Get to the First Page on Google?

In today's digital age, getting your small business on the first page of Google search results is akin to finding the elusive pot of gold at the end of a rainbow. But fear not, for there are concrete steps you can take to boost your online visibility and catapult your business to the top. In this blog post, we'll unveil the secrets of Google domination and help you climb the search result ladder, step by step!

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Melissa Vanderfluit Melissa Vanderfluit

Bee Seen: List Your Business For Free In These Online Alberta Directories

As a business owner, you know the importance of creating buzz around your business to attract more customers. However, marketing can be costly. That’s why it’s important to take advantage of free marketing opportunities, such as listing your business on online directories.

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Melissa Vanderfluit Melissa Vanderfluit

How Much Should You Really be Spending on Marketing?

As a small business marketing consulting and services company, one of the most common questions we hear from our clients is “How much should I spend on marketing?” The truth is, there is no one-size-fits-all answer to this question because the amount you should spend on marketing depends on several factors such as the size of your business, your goals, your industry, and your target audience.

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Melissa Vanderfluit Melissa Vanderfluit

Why Your Small Business Needs Digital Marketing

In today’s digital age, having a strong online presence is critical for the success of any small business. Not only does it make it easier for potential customers to find you, but it also helps you stand out in a crowded market.

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Melissa Vanderfluit Melissa Vanderfluit

How To improve My Current Marketing Efforts for my Small Business

As a small business owner or self-starter, you’re likely looking for ways to improve your marketing efforts. With the right digital marketing strategies, you can increase your visibility, attract more customers, and ultimately grow your business.

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Melissa Vanderfluit Melissa Vanderfluit

Are You Missing This Pivotal piece of Social Media Management?

Social media has become an intergral part of most businesses’ marketing strategies. From creating a social media calendar to posting on a regular basis, many businesses are doing all the right things. But are they missing a crucial component - being social on social media?

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